The Igloo Story
We’ve Been The Cooler Brand Since 1947
Over the last 75+ years, we’ve been making the world cooler. Because our coolers are not just for keeping drinks cold, they’re the centerpiece of fun for ALL! We are, and have always been, The Cooler Brand.
Our Cooler Story
We started out in 1947 making steel water jugs for oil field workers, but it wasn’t long before we started getting even cooler. Most know us for inventing the Playmate — our world-famous cooler released in 1971. This engineering icon has such a distinct, revolutionary design (we’re good at thinking outside the “icebox”), it’s on display at the Smithsonian! Through many other innovations over the decades — the first plastic cooler in the ‘60s, the first wheeled cooler (1994), the first hardside coolers made from recycled plastic (2021) and many more in between — we became the go-to brand for consumers around the world who work hard and play harder.
Creating Cooler Moments
We go ALL in on fun and creating products that are practical, durable, versatile and stylish. Coolers that encourage everyone — of any age from anywhere (and everyone in between) — to head outside and enjoy their time with us.
Reinventing How You Chill for 75 Years
Most know us for the Playmate cooler — aka “America’s Lunchbox” — we engineered in 1971 that has such a distinct, innovative design, it’s on display at the Smithsonian. (We pride ourselves in thinking outside the icebox.)
Through many other innovations over the decades — the first plastic cooler in the ‘60s, the first wheeled cooler (1994), the first hardside coolers made from recycled plastic (2021) and much more in between — Igloo became the go-to brand for consumers who work hard and play harder. We’re happy to say Igloo is the most recognizable brand of ice chests in the USA!